This questionnaire will help us help you determine who you're trying to reach, what your brand's style is, and how you want to communicate through your brand.

This helps us understand your vision and create the solution to your brand.

In-person or online, this meeting helps establish where you are now, and where you'd like to go — and what we can do to help get you there.

Your brand needs to be unique and easily identifiable to your company.

Your logo sets the tone for your brand, so it's important to get it right.

A logo is crucial to a company's recognition because, at the most basic level, a logo is how a company is visually represented. An essential part of a memorable company is a memorable logo.

A roadmap that ties your brand together and tells you what to do, a brand board defines your brand at a glance and includes your primary logo, logo variation(s), and a submark of your logo to be used in places where the full logo cannot be used. A brand board also defines brand fonts, colors, iconography, patterns, and imagery at your direction (but we offer input if desired). Deliverables include: final print-ready brand board PDF; brand fonts (if license allows); color and BW versions of a vector PDF, JPG, and PNG of logo and submark.



A brand board is an important asset to keep your company recognizable and consistent in its branding and marketing materials. It is a document that is easily referenced by any designer working on your company’s marketing — because every designer is referencing the same document, brands are much more likely to remain consistent: a quality essential for becoming and remaining memorable, credible, and trustworthy

As part of your visual identity, the business card is one of the most important (and often underrated). It's often a customers' first impression.

A business card projects your company's value, so it's important that it promotes you well.

Business cards are still the most effective direct marketing tools. If 79% of people judge a company based on the quality of their business cards and 39% of people decide not to do business because a company has a “cheap looking” business card, it's important that your company's business card represents the quality of your business, in both design and print.

Letterhead is more than just a piece of paper. It's a visual representation of your company.

Letterhead is a way to show your company's credibility and display professionalism.

Much of a business's communication is via email. 

A professional email signature, consistent with your brand image, is another way to display credibility, professionalism, and your company's value.

Who is your company? What do you stand for? Why do you do what you do? Why is it important?

A rack card is a simple way to define the who, what, and why of your company at a glance. It sells your company when you're not around.

A rack card brochure gives potential customers a brief overview of your business and shows them that you are serious about what you do. They are designed to give a brief overview of what your company is all about: what services you offer, why these services are needed, who you serve, and how to contact you.

Rack cards give more information than a business card, but are not as in-depth as a brochure.  They present your company professionally to your customers so that they have detailed reasons why they should work with you. Rack cards show you are an authority in your niche and give credibility to your business.

Direct mail is like walking up to your ideal customer’s front door, stepping into their home, and presenting them with a sale directed towards them.

And to do this, you'll want a postcard designed that's unique to your company.

A postcard shows potential customers your business at-a-glance. They are designed to give a simplified overview of what your company is all about: what you do, who you serve, and how to contact you. Postcards are great ways to present your company professionally and simply to your customers so that they are convinced to work with you without being overwhelmed. Diverse in their use, postcards can be handed out or mailed, giving legitimacy and credibility to your business

Keep customers updated on the latest news and events from your company.

Share how it impacts them.

An 8.5x11 newsletter lets your customers know how you can help them, and is the perfect way to sell without selling.

Decide what you want to do with this brochure.

• Do you want to hand it out?
• Do you want to mail it?
• Do you want to advertise your company?
• Do you want to advertise your offer?

Whatever you decide, a bifold brochure is the perfect way to do it.

A bifold brochure gives potential customers an in-depth view of your business and shows that you are serious about what you do. They are designed to give an overview of what your company is all about: what services you offer, why these services are needed, who you serve, and how to contact you.

Brochures are great ways to present your company professionally to your customers so that they have detailed reasons why they should work with you. They show you are an authority in your niche and they give credibility to your business.