Make An Appointment
Make an Appointment

The Memory Audit

Find out what your brand is forgetting to say — before a customer does.

BOOK YOUR MEMORY AUDIT

THE INKLING
MEMORABILITY SCORE

0–100

Your brand scored across seven dimensions

CLARITY · CONSISTENCY · DISTINCTION
EMOTION · STORY · REPETITION
PHYSICAL PRESENCE

What exactly is a Memory Audit?

The Memory Audit is a full review of every place your business shows up: your logo, your website, your print, your signage, your sales collateral, your social presence, and the words you use to describe yourself.

You get it all back as one honest, scored report.

Not a rebrand.
Not a critique for critique's sake.

It's a clear picture of what your customers are actually seeing, remembering — and missing.

What the Memory Audit Examines

Seven places where a brand either becomes memorable—or starts to disappear.

1

CLARITY
Can someone understand what you do — and why it matters — without having to work for it?

2

CONSISTENCY
Does your business look, sound, and feel like the same brand everywhere a customer encounters it?

3

DISTINCTION
Is there something unmistakably yours — or could your brand belong to anyone in your industry?

4

EMOTION
Does your brand make people feel something — or does it simply give them information?

5

STORY
Do the pieces of your brand add up to a clear story about who you are, what you value, and why someone should choose you?

6

REPETITION
Are your strongest messages and visual cues repeated often enough to become familiar and memorable?

7

PHYSICAL PRESENCE
When your brand shows up in print, signage, packaging, or other physical materials, does it carry the same care and credibility as the rest of your business?

Ready to find out what your brand is forgetting?

Get an honest, scored look at what your customers are seeing, remembering — and missing.

BOOK YOUR MEMORY AUDIT
>